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Why British PM Rishi Sunak's choice of sporting Adidas sneakers has created a furore?
World | April 11, 2024 13:23 IST
Sunak sported the trendy $100 Adidas Sambas sneakers during an interview over his tax policies at 10 Downing Street. However, social media users were displeased by his latest fashion statement, saying he has ruined the look of the well-known footwear.
Why does Adidas announce redesigning Soccer-Number four on Germany jerseys? Details inside
World | April 03, 2024 12:28 IST
The design for the number four on Germany's national team shirts will be changed over concerns that the number '44' resembled the symbol used by Nazi 'SS' units, the German Football Association (DFB) said after a major controversy broke out on social media platforms.
Team India's new jersey launched for ODI World Cup 2023,Special changes will be seen
Sports | September 29, 2023 17:33 IST
Team India's new jersey launched for ODI World Cup 2023, tricolor will be visible, special changes will be seen
BCCI's kit sponsor Adidas launches new video ahead of India's World Cup campaign
Cricket | September 20, 2023 15:13 IST
The official kit sponsor of the Board of Control for Cricket in India (BCCI) Adidas has launched a brand new video ahead of India's ODI World Cup campaign. The video features a catchy song sung by one of the renowned rappers in India, Raftaar.
Gucci-Adidas launch Rs 1 lakh umbrella that does not keep out rain, netizens shocked
Trending | May 19, 2022 18:25 IST
Gucci and Adidas have come up with an umbrella priced at around Rs 1 lakh but it is only meant to keep out sunlight or can be used for decorative purposes.
Team India kit sponsorship: Puma buys bid document, Adidas too could enter fray
Cricket | August 08, 2020 12:04 IST
However, it couldn't be confirmed whether Nike would re-bid after refusing BCCI's scaled-down bid offer from their Rs 370 crore (plus 30 crore royalty), which they paid from 2016 to 2020.
Once I scribbled Adidas on my shoes, they now make shoes with my name: Hima Das
Other Sports | April 27, 2020 9:13 IST
After Hima won the 400m gold in the 2018 World U-20 Championships in Finland, the top German brand roped her as their brand ambassador and later made custom-made shoes for her that has her name on one side and 'create history' on the other.
Adidas reveals ball for Champions League 2020 knockout stages
Football | March 11, 2020 15:47 IST
The official match ball of the final has been designed to highlight the famous stars of the UEFA Champions League.
Adidas Yeezy debut in India in kids' sizes
Business | September 18, 2019 17:26 IST
The two shoe lines have been designed by Kanye West for Adidas and will retail in kids (for Cloud White) and infant (for Citrin) sizes in India for the first time, along with respective adult sizes.
Swapna Barman gets customised shoes for her 12-toed feet
Other Sports | March 08, 2019 15:46 IST
Apart from Swapna, Adidas recently signed athletes Hima Das and Nikhat Zareen amongst others to use sports as a catalyst to bring positive change.
Asian Games gold medallist Swapna Barman to get seven pairs of customized footwear from Adidas
Other Sports | November 05, 2018 16:06 IST
Swapna, the first Indian to secure a gold medal in heptathlon at the Asian Games was born with six toes in both her feet.

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5 Famous Logos and their hidden meanings that will shock you
Trending | April 24, 2018 13:23 IST
These top 5 brands have so many theories and hidden meanings in their stylishly carved logos. Take a look!
Host Ranveer Singh makes American rapper Pharrell Williams' first ever Holi special
Bollywood | March 03, 2018 12:36 IST
The party was organised by the sportswear company Adidas.
Kangana to inspire women to share their stories
Bollywood | May 06, 2016 14:41 IST
New Delhi: Actress Kangana Ranaut, who has delivered power-packed performances in female-centric films like "Queen" and "Tanu Weds Manu", will invite women across the country to share their inspiring stories. Kangana, brand ambassador of
IMF chief Christine Lagarde to appeal French trial decision
World | December 17, 2015 22:38 IST
Paris: International Monetary Fund chief Christine Lagarde has been ordered to stand trial in France over her role in a 2008 arbitration ruling that handed 400 million euros ($434 million) to French businessman Bernard Tapie.Lagarde,
International Yoga Day: Adidas gifts 'Made in India' training gear to PM Narendra Modi
India | June 21, 2015 10:53 IST
New Delhi:? German sportswear major adidas has designed personalised training gear for Prime Minister Narendra Modi ahead of International Yoga Day. And it even has his initials printed on one side.The set was developed with
10 brands and their duplicates
Who cares | June 13, 2015 18:02 IST
Some? people are gym freaks while some are technology slaves and while some are totally in love with big brands.They never compromise with their favorite brand no matter the stuff is good or bad, what's
FIFA sponsors welcome Blatter's resignation
Football | June 03, 2015 14:54 IST
? New York: All major FIFA sponsors have welcomed Sepp Blatter's decision to step down as president of football's world governing body.Blatter's decision to resign comes amid a widespread corruption scandal. However, both Visa and
Adidas expects Reebok brand to grow in newer markets
March 14, 2015 12:09 IST
Panaji: German sportswear maker Adidas is hopeful that Indian fitness enthusiasts will drive the growth trajectory of its brand ‘Reebok' as it plans to expand network in tier II and III cities of the country.“For
Squash star Dipika signs up with adidas
Other Sports | April 02, 2014 16:56 IST
New Delhi: Sports apparel major adidas Wednesday signed up India's top ranked female squash player Dipika Pallikal, the World No.11, for its latest women's campaign "all in for #mygirls".Dipika joins tennis star Sania Mirza and

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